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The same signal. Read for your job.
What each team needs to know about competitors differs. Start with your role or your kind of business: what you would have seen this month, and where to begin.
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By role
- Founders & leadershipOne weekly picture of the market for the whole leadership team.
- Product teamsLaunches, releases and plan changes, from their own sources.
- Marketing & growthRepositioning, offers and price moves, with the words that changed.
- Sales enablementFresh battlecards and competitors on HubSpot deals.
- CI & strategy teamsEvery source in one cited feed, for the people who run the research.
By business
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Pick your first competitors in a few clicks and see their last 90 days within minutes.